Pet Transportation Services are needed because the number of pets in the United States has increased significantly over the recent decades. Depending on the property of the United States and Demographics Sourcebook Pet, there are about 60 million dogs and 70 million cats in American homes today. Apart from this, households who own pets have been recorded to spend 36% more in 2001 compared to 1996. With this, owning a business that supplies the market for pets, including a pet transportation service company has great potential for healthy growth.
This is due to the fact that many Americans move across the country each year and thus would require pet transportation services to move their pets too. On a smaller scale, pet transportation services can also accommodate local residents who need these services to transport their pets and veterinarian, in a local area or even at the crematorium for pets which are dead.
startup costs and funding sources:
Starting a business of transporting animals really depends on the scale you want your business to be . If you want to start on a smaller scale, all you really need is probably a pickup truck that was modified to be safe and suitable for the transport of animals. Of course, you’ll need to set up an office or operate from your home with just a phone, email and fax. All of these will cost you less than $ 20,000.
On a larger scale, especially when considering cross-border transport, you will probably need to invest in a larger truck that can accommodate several animals simultaneously. Apart from this, the truck must be adequate, clean and safe for pets, with ventilation and cleaning adequate facilities. To make this viable business, you may need to quickly expand your business to include agents sales offices in various locations. This way you can build a business volume to increase profitability. All of these can cost you $ 200,000 to $ 500,000 in initial start-up costs.
The funding can be obtained from investors who might be interested in the potential of such an undertaking. Other than that, lending institutions such as banks can be approached to get a loan to the company. As with any business start-up, an impressive business plan must be developed for investors and potential donors, indicating the growth potential and the estimated annual costs and corporate income.
Pricing Guidelines for Service:
pricing strategy for a pet transportation service business fluctuates with the fixed and variable costs of company, and the nature of the service provided. Local transportation services may start with a minimum of $ 20 to $ 40 for the first 20 miles and an additional $ 10 for every 10 miles after.
Regarding the interstate transportation or transportation between cities, the distance between the origin and the destination will be the main determinant of prices. With this, prices can range from $ 100 and more, depending also on the animal size and pet carrier
Advertising and Marketing :.
As you are targeting pet owners, the best marketing approach would to advertise in locations where pet owners would go. The reading material for pet owners as well as events that are monitored by the same target group. Placing brochures within pet stores and probably awarding pet stores with commissions for every customer they recommend for you would be a good idea. Advertising in pet magazines or get a script on your services would be helpful. Of course, ads in the yellow pages are a must to make it easy for customers to locate you.
Other channels of promotion would be participation as a vendor in dog shows or exhibitions. Doing this will increase the awareness of the existence of the company. In addition, in collaboration with associations such as the American Kennel Association would create and improve visibility to pet breeders and owners of pet stores. Especially when you participate in events organized by these associations.
Launching a website and allowing potential customers to get instant price estimates from your website would also be a good idea.
This business requires a good amount of equipment, the largest of which is the vehicle used to transport animals. Apart from this, other equipment such as crates, kennels and carriers may be necessary because some customers do not have these items with them. The size and use of these funds must be in accordance with the guidelines established by the animal and animal transport Independent Association (IPATA).
Handlers and drivers will be used to care for the animals while they are in transit. Other equipment required would be built in sinks in the vehicle to permit cleaning refills and easy water
training, experience or skills Recommended :.
There is no extensive training required for a company of pet transportation. However, the good and responsible drivers and animal handlers should be engaged. It would be better if you have a background and experience in handling animals during travel so that you can train your staff and ensure they handle the animals properly. Apart from this, your staff must also know what to do in case of problems during the trip, and should also be equipped with the latest veterinary cage and location information in emergencies.
Apart from this, the business owner must be well informed about all the legal requirements concerning the transport of pets. For example, there are IPATA guidelines on the size of crates and wire crates that are required by law. In addition, all animals must be accompanied by a certificate of interstate travel that has been certified by a veterinarian
income potential :.
The income potential of this activity is dependent on the company size grows. A larger company with multiple offices and destinations will be able to maintain a higher sales volume. With this, the pet transportation company will be able to generate at least a six figure income each year
Target market :.
pet owners, pet stores and animal breeders
success tips :.
a pet transportation business requires investment and a passion for the welfare of animals in order to be successful. As also a niche market, many marketing and advertising should be invested in the company to create awareness of the services.